ClickFunnels for Dummies & Beginners: Everything You Need to Know

Written by Ralph Chua
Last Updated On
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ClickFunnels For Dummies

If you’re reading this, then you’re either looking for an alternative to your current website builder or considering using ClickFunnels for the first time.

Either way, you’ve come to the right place!

In this blog post we’ll cover everything that a beginner needs to know about ClickFunnels and give some helpful tips on how best to use it.

ClickFunnels For Dummies: What is ClickFunnels?

ClickFunnels is a marketing and sales funnels builder that was created by Russell Brunson.

This tool allows you to easily create landing pages, sales funnels and webinar funnel templates without needing any technical skills or knowledge of HTML/CSS .

Creating funnels has never been easier with ClickFunnels Drag and Drop feature.

ClickFunnels For Dummies

ClickFunnels For Dummies: What Are Sales Funnels?

A ‘Sales Funnels’ is simply the process through which leads enter your sales system.

For example, you might have a free offer at the top of your sales funnel with an upsell opportunity for those who sign up to receive more information about your business.  

The process through which they enter is known as the ‘funnel’.

ClickFunnels allows you to create customised funnels that are tailored specifically to your business.

The goal of any successful business owner should be to have as many people at each stage of your sales funnels so that you can maximise conversions and increase sales.

The best way to do this is by testing different offers, copy and landing pages at each stage of the funnel until you find something that works for your business.

ClickFunnels makes it easy to create these sales funnels because it allows you to edit all stages simultaneously – simply click on a section in one page and then select an element on another.

ClickFunnels For Dummies: What Is A Landing Page?

A landing page is the first step in any sales funnel which you build with ClickFunnels.

This page contains targeted copy and offers that are designed to increase conversions by encouraging visitors to take action (i.e., sign up for an offer or enter their email address).

Many businesses use their landing page as a ‘test’ to gauge interest in their offer.

ClickFunnels For Dummies: How Does ClickFunnels Works?

There are many ways you can benefit from having a sales funnel.

Sales funnel can help you with:

  • Generate Sales
  • Generate Leads
  • Run Online Events
  • Membership Sites

ClickFunnels For Dummies: How Do You Use It?  

The first step to using ClickFunnels is to create an account.

You can do this simply by clicking here .  

Once you’ve set up your ClickFunnels account it’s time for the fun part – create sales funnels!

The first thing you need to do is decide on the type of funnel that you want.

There are a number of different templates available depending on your business and offer, with some requiring no previous knowledge or experience with ClickFunnels .

You can edit all sections of these pages by simply clicking and selecting an element from another page.

You can also design your own funnel from scratch by clicking on ‘Create a Custom Funnel’.  

Once you’ve decided what type of funnel you want, it’s time to build it.

This is mostly just click and drag – select an element in one page and then choose where to place it or edit the text/image that appears.

As you build your funnel, you can also make changes to the text and images by selecting them in one page and then clicking on them again in another (this is how ClickFunnels allows you to edit all aspects of your sales funnels at once).  

You will be able to see exactly what each section does as it appears in your funnel.

This is incredibly useful when building landing pages because it allows you to test which copy and images work best at each stage of the conversion process without having to send out any emails or make actual sales.  

ClickFunnels For Dummies: Do I Need To Be Technical?

ClickFunnels makes it easy for anyone, regardless of technical ability, to create professional, high converting landing pages and funnels in a matter of minutes.

The software is incredibly intuitive and allows you to view all changes that you make simultaneously across the whole funnel so there’s no need for any HTML or CSS knowledge .  

You can also use their pre-made templates which come with fully customizable elements such as buttons, text fields and images that you can easily edit.

This is an incredibly useful feature for businesses without any web design or coding knowledge because it allows them to create professional landing pages in a matter of minutes (rather than days) .    

ClickFunnels For Dummies: What Kind Of Results Can I Expect?  

The main benefit of ClickFunnels is the ability to test various offers, copy and images at each stage of your funnel in order to maximise conversions.

This allows you to increase your CTR (click-through rate), decrease unsubscribe rates and improve the overall ROI on your campaigns .  

You can also use A/B testing within ClickFunnels to further boost sales and conversions.

Once you’ve built your funnel and added an offer, it’s time to track the results.  

ClickFunnels has a comprehensive analytics system that allows you to monitor all aspects of your campaign including sign-ups, social shares and ROI .    

ClickFunnels For Dummies :What Are The Alternatives?  

While there are dozens of similar products out there, ClickFunnels is the only fully integrated software that allows you to build landing pages and funnels at once.

This makes it an essential tool for businesses who want to increase conversions without having to hire expensive designers or coders .    

ClickFunnels For Dummies: Who Should Be Using It?

ClickFunnels is perfect for almost any business looking to increase conversions and sales through the use of landing pages.

This includes businesses in the marketing, software or service industries who want to make their campaigns more efficient .    

There are many online business are build around ClickFunnels.

Some offers funnel building services with their funnel knowledge for those who don’t want to build their own funnel.

You can use ClickFunnels to sell your existing offline business or expertise.

ClickFunnels For Dummies: What’s The Cost?    

ClickFunnels offers a 14-day free trial with no obligation to buy.

There are three different plans available including ClickFunnels Starter Plan($97 per month), ClickFunnels Platinum Plan ($297 per month) and the most expensive option, Two Comma Club X($2,497 per month).

The Starter plan allows you to build 20 funnels but only includes 100 pages.  

There are no limitations on the amount of traffic and number of visitors that can be sent through your sales funnel.    

ClickFunnels For Dummies: How Do I Get Started?    

To get started with ClickFunnels, simply click the link below and you’ll be up and running in no time.   

ClickFunnels is web-based software that allows you to build high-converting funnels from scratch.

This is an incredibly useful tool for businesses because it enables them to generate more leads and sales with less effort .  

ClickFunnels For Dummies: Why Are People So Excited About ClickFunnels?

The main reason why people are so excited about ClickFunnels is the ability to generate more sales without having to invest in expensive designers or programmers.

If you’ve ever tried building a funnel from scratch, it can take days of research and frustration before you even see any results.  

ClickFunnels allows you to build landing pages and funnels at a fraction of the price.

ClickFunnels For Dummies: What Kind Of Funnels Can I Create?

ClickFunnels is incredibly easy to use and it only takes minutes to build high-converting sales funnels from scratch.

There are hundreds of pre-made templates that you can edit as well as several different funnel options including webinar funnels, membership sites and sales pages.

List of sales funnel type you can create:

  1. Squeeze Page Funnel
  2. Membership Funnels (Create your own membership site)
  3. Lead Generation Funnel (Capture leads with lead magnet)
  4. Sales Page Funnel
  5. and so much more…

ClickFunnels For Dummies: Is there a free version of ClickFunnels available to try out?

Yes there is!

ClickFunnels offers a 14-day free trial with no obligation to buy.

You can enjoy all the features available during the 14-Day Free Trial.

You can find out more here.

ClickFunnels For Dummies: What Are The Benefits of Using ClickFunnels?

There are dozens of benefits to using ClickFunnels but here’s a summary:

  • No coding or design skills required.  
  • Drag and drop user interface allows you to create funnels in minutes.    
  • Prebuilt templates for all types of sales funnels.       
  • Allows you to add custom pages to your funnel.       
  • Integrates with major email marketing software and payment gateways to keep all of your data in one place.     
  • Dozens of page templates are available to choose from.  
  • Create your own affiliate program
  • Marketing automation
  • Split testing

ClickFunnels For Dummies: Does ClickFunnels Offer Affiliate Program?

Yes, in fact ClickFunnels is very popular in the affiliate marketing world.

ClickFunnels is not only the best funnel builder but also has the best affiliate programs in the market.

There is a standard affiliate program that allows you to refer customers and earn commissions on their purchases.

If you are interested in learning how to make money online, you can join ClickFunnels Affiliate Bootcamp Summit.

After going thru the course you can start promoting ClickFunnels.

You can promote ClickFunnels through your blog, social media and email list.

There are a lot of people who have made a full-time income online promoting ClickFunnels so it’s definitely worth checking out.   

Click here to learn more about the affiliate program with ClickFunnels.    

ClickFunnels For Dummies: Is ClickFunnels Worth It?

In my opinion, there is no better investment than in your own business.

I’ve tried several different types of funnels including email marketing and paid advertising but I always come back to ClickFunnels because it’s so easy to use for beginners yet powerful enough for expert marketers.   

The best thing about ClickFunnels is how inexpensive it is to build a high-converting funnel.

You can try out the 14-day free trial and see for yourself if you like it or not before investing in anything else.   

ClickFunnels For Dummies: Things You Need to Know About ClickFunnels

Clickfunnels is a pretty big player in the marketing world today.

The tool has been around for some time now and it’s received plenty of exposure to continue growing and evolving into something more than what you see on the surface level.

Recently ClickFunnels has acquired Doodly, Toonly, Voomly, Talkia and Automatic Script.

You can read more here.

So you can expect something good coming in ClickFunnels way.

And during Funnel Hacking Live 2021 recently Rusell Brunson shows a tease of ClickFunnels 2.0 and it looks pretty good so far.

ClickFunnels For Dummies: Conclusion

You have now completed your journey to becoming a ClickFunnels pro.


I hope you’ve learned something new and feel confident about the future of your business with all this newfound knowledge.

Thank you so much for taking time out of your day to read this article-I appreciate it!

Take action today by trying ClickFunnels free for 14 days and see if it’s right for you before making an investment decision.

It only takes minutes to sign up, but could make a huge impact on your business.

Your First Funnel Challenge is a 5-Day Online Event(FREE) to help you build and launch your online business by leveraging “Sales Funnel”!

Disclosure: I am an independent ClickFunnels Affiliate, not an employee.  I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

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